The marketing digital Diaries
Σήμερα βρισκόμαστε σε μια σύγχρονη πραγματικότητα, όπου ο ψηφιακός κόσμος είναι σημαντικό μέρος της ζωής μας.Γνωρίστε τις βασικές αρχές του ψηφιακού μάρκετινγκ και αναπτύξτε την επιχείρηση ή την καριέρα σας.
To really make it straightforward to suit your needs, we’ve divided this blog into sections so that you can easily uncover what you would like, and when you aren’t guaranteed of the time period take a look at our extensive glossary of digital marketing phrases.
Αυτές οι βασικές τάσεις πρόκειται να καθορίσουν το τοπίο του ψηφιακού μάρκετινγκ. Παραμένοντας ενήμεροι για αυτές τις τάσεις και προσαρμόζοντας τις στρατηγικές σας ανάλογα, μπορείτε να διασφαλίσετε ότι η επωνυμία σας παραμένει ανταγωνιστική σε αυτόν τον συνεχώς μεταβαλλόμενο ψηφιακό κόσμο.
Οι περισσότερες επιχειρήσεις επιτυγχάνουν αύξηση κέρδους στο ηλεκτρονικό εμπόριο λόγω του μεγάλου αριθμού επαναλαμβανόμενων πελατών. Αυτή η τελευταία φάση στα κανάλια ψηφιακού μάρκετινγκ, συνήθως ξεχνιέται, αλλά ενδεχομένως να είναι και η σημαντικότερη.
There are numerous wonderful digital marketing campaigns out there to get inspiration from. Makes - major and tiny - are employing digital channels in new and ground breaking techniques to attach with persons.
It’s vital to incorporate these Search engine marketing components inside your digital marketing tactic to enhance visibility for your site and drive targeted traffic.
Our buyer lifecycle visual summarizes how the probable paid, owned, and acquired digital media channels or communications instruments offline may well affect buys across the customer lifecycle.
Clodagh O'Brien is usually a information creator and strategist. During the last 12 several years, she has made and managed material For several read more SMEs and world-wide manufacturers. She's keen about digital marketing and also the effects of technologies on lifestyle and society. You can find her on Twitter or LinkedIn.
Search engine optimisation could be thought of owned media since it requires on-webpage optimisation by enhancing the relevance of information and technical advancements to the web site to further improve crawlability monitored via Google Look for Console.
Digital PR also features responding to destructive or optimistic on line manufacturer mentions and conducting community relations through a web-site via a social websites information centre or weblog, for instance.
The secret to KPIs is always to deal with the metrics that matter. Keep away from vanity metrics like likes or feedback on social websites channels. Instead, you might want to established obvious, action-orientated KPIs that clearly show measurable benefits like conversion premiums, sales, and earnings - things that make a difference to The underside line.
The ultimate objective in digital marketing is always to produce qualified prospects - a means of attracting and nurturing prospects with the purpose of converting them into shoppers. The more sales opportunities you have got, the more opportunity It's important to convert them into revenue.
Bear in mind, that while they are the most common digital marketing channels, the evolving digital landscape ensures that there can be more than these.